Remote
Remote
Posted 8 months ago
£49,000 and £52,000 (Band 3) USD / Year
Salary: £49,000 and £52,000 (Band 3)

EQUALITY NOW

JOB TITLE: Global Digital Manager

LOCATION: United Kingdom – Remote

CONTRACT TYPE / HOURS: Full Time

REMUNERATION: £49,000 – £52,000 per annum (Band 3)

APPLICATION DEADLINE: March 28, 2024

ABOUT EQUALITY NOW

Founded in 1992, Equality Now is a prominent international human rights organization dedicated to safeguarding and advancing the rights of women and girls worldwide. Our mission revolves around four core program areas: Legal Equality, End Sexual Violence, End Harmful Practices, and End Sexual Exploitation. With a cross-cutting focus on the unique needs of adolescent girls, we combine grassroots activism with legal advocacy at international, regional, and national levels to effect legal and systemic changes that benefit all women and girls. Headquartered in various global locations including Beirut, London, Geneva, San Jose, New York, Nairobi, Tbilisi, and Washington DC, Equality Now boasts a team of over 80 dedicated professionals.

POSITION SUMMARY

Equality Now is seeking a dynamic Global Digital Manager to spearhead the daily operations of its digital platforms and drive the implementation of our new digital strategy alongside the Global Head of Digital and Production. Situated within the Digital and Production Team, this UK-based role is pivotal in accelerating the execution of departmental strategies through digital initiatives. The ideal candidate will excel in creating and disseminating expert, authentic, and compelling content across various digital channels, catering to diverse audiences including experts, decision-makers, and funders.

KEY RESPONSIBILITIES

Reporting to the Global Head of Digital and Production, the Global Digital Manager will:

Coordinate and execute the Editorial Calendar, ensuring alignment with organizational objectives across advocacy, corporate communications, and development.
Plan and develop engaging content for social media, emails, and website in line with communications strategies defined by the advocacy and development teams.
Collaborate with the Global Head of Digital and Production to refine our tone of voice and brand identity across all digital platforms.
Manage social media platforms strategically, fostering community engagement and amplifying brand presence.
Lead the creation and distribution of digital assets including video, audio, and graphic designs.
Oversee the Equality Now website, ensuring the delivery of substantive and authentic content in accordance with our digital strategy.
Conduct regular reviews of website content and navigation to enhance user engagement and optimize SEO.
Manage and optimize paid advertising across social media and digital platforms.
Prepare comprehensive reports on digital performance metrics and provide insights for improvement.

QUALIFICATIONS, SKILLS, AND EXPERIENCE REQUIRED

Minimum seven years of relevant industry experience.
Proficiency in website content management systems and experience in large-scale website projects.
Strong understanding of communication strategies and processes.
Demonstrated expertise in social and email communications strategy and execution.
Up-to-date knowledge of digital marketing trends and technologies.
Excellent analytical, organizational, and interpersonal skills.
Proficient in graphic design tools such as Canva or InDesign, with video editing skills preferred.
Ability to work collaboratively in a multicultural environment.
Fluent in English with knowledge of Arabic, French, Spanish, or Russian as a plus.
Flexible approach to work to accommodate global time zones.

HOW TO APPLY

Please visit equalitynow.applytojob.com to submit your application, including a resume/CV, cover letter, and work examples showcasing your digital expertise. Share details of a digital campaign you’re proud to have worked on, including the assets utilized, your role in its production, and collaboration within a team.

Only shortlisted candidates will be contacted for an interview. Equality Now is committed to diversity and encourages candidates from all backgrounds to apply. We offer a competitive compensation package and are proud to be an Equal Opportunity Employer.

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SAMPLE COVER LETTER FOR A GLOBAL DIGITAL MANAGER

[Your Name]
[Your Address]
[City, State, Zip Code]
[Your Email Address]
[Your Phone Number]
[Date]

Hiring Manager
Equality Now
[Company Address]
[City, State, Zip Code]

Dear Hiring Manager,

I am writing to express my interest in the Global Digital Manager position at Equality Now, as advertised. With over [number] years of experience in digital communications and a strong commitment to advancing human rights, I am excited about the opportunity to contribute to your esteemed organization.

In my previous roles, I have successfully led digital initiatives, developed compelling content strategies, and managed diverse digital platforms. One project I am particularly proud of is [mention project], where I spearheaded a digital campaign aimed at [brief description of campaign objective]. Leveraging my expertise in [mention skills], I collaborated with [mention collaborators] to produce engaging content including [list assets], resulting in [mention outcome].

I am impressed by Equality Now’s dedication to promoting the rights of women and girls globally, and I am eager to leverage my skills and experience to support your mission. I am particularly drawn to the opportunity to [mention specific aspect of the role].

Thank you for considering my application. I look forward to the possibility of contributing to Equality Now’s impactful work. Please find my resume/CV attached for your review.

Warm regards,

[Your Name]

POSSIBLE GLOBAL DIGITAL MANAGER INTERVIEW QUESTIONS WITH ANSWERS

Question: Can you share a recent digital campaign you worked on and its outcomes? Answer: Certainly. In my previous role, I led a campaign focused on raising awareness about gender-based violence. By utilizing a mix of social media, email marketing, and website content, we were able to reach a wide audience and drive engagement. The campaign resulted in a 30% increase in website traffic and a significant uptick in donations towards supporting survivors.
Question: How do you approach developing a digital content strategy? Answer: Developing a digital content strategy begins with a thorough understanding of the organization’s objectives and target audience. I conduct research to identify key messaging and themes, aligning them with the overall communication strategy. From there, I outline content pillars, distribution channels, and performance metrics to ensure effectiveness and alignment with organizational goals.
Question: How do you stay updated on the latest digital marketing trends? Answer: I actively engage with industry publications, attend webinars, and participate in professional networking events to stay abreast of digital marketing trends. Additionally, I regularly collaborate with peers and leverage online resources to exchange insights and best practices in the ever-evolving digital landscape.
Question: Can you discuss a time when you had to manage a crisis situation on social media? Answer: In a previous role, we encountered a crisis situation where misinformation was circulating on social media, tarnishing the organization’s reputation. I swiftly coordinated with the communications team to craft a response addressing the issue transparently. By proactively engaging with stakeholders and providing accurate information, we were able to mitigate the impact of the crisis and regain trust within the community.
Question: How do you measure the success of a digital campaign? Answer: Success metrics vary depending on the campaign objectives but typically include key performance indicators such as engagement rates, click-through rates, conversion rates, and return on investment. I leverage analytics tools to track these metrics throughout the campaign lifecycle, allowing for real-time optimization and performance evaluation.

Question: How do you ensure brand consistency across various digital channels? Answer: Brand consistency is paramount in maintaining a cohesive brand identity and fostering trust with our audience. To achieve this, I develop brand guidelines outlining key messaging, visual elements, and tone of voice. These guidelines serve as a reference point for all digital content creation, ensuring alignment across platforms. Additionally, I conduct regular audits to monitor adherence to brand standards and provide guidance to team members when necessary.
Question: Can you describe your experience with website management and optimization? Answer: Throughout my career, I have managed various websites, overseeing everything from content creation to user experience optimization. I am proficient in using content management systems and have experience in implementing SEO strategies to improve website visibility and engagement. Additionally, I conduct regular performance audits and A/B testing to identify areas for improvement and enhance the overall user experience.
Question: How do you approach collaborating with cross-functional teams on digital projects? Answer: Collaboration is key to the success of any digital project. I start by establishing clear objectives and expectations with stakeholders from different departments. Through regular communication and collaboration tools, I ensure everyone understands their role and responsibilities within the project. By fostering a collaborative environment, we can leverage each other’s expertise to deliver impactful digital initiatives.
Question: Can you share an example of a time when you had to adapt to changing priorities in a fast-paced environment? Answer: In my previous role, we encountered a sudden shift in priorities due to external factors. Despite the challenges, I quickly reassessed our digital strategy, reprioritized tasks, and reallocated resources to meet the new objectives. By maintaining open communication with stakeholders and staying flexible, we were able to navigate the situation successfully and achieve our goals.
Question: How do you approach data-driven decision-making in digital marketing? Answer: Data-driven decision-making is at the core of my approach to digital marketing. I regularly analyze data from various sources such as website analytics, social media insights, and email metrics to identify trends and opportunities. By leveraging data insights, I can make informed decisions about campaign optimization, audience targeting, and resource allocation, ultimately driving better results and ROI.

Thank you for considering me for the Global Digital Manager position at Equality Now. I am excited about the opportunity to contribute to your mission and make a meaningful impact. Should you require any further information, please do not hesitate to contact me.

JOB-HUB.ORG

To apply for this job please visit equalitynow.applytojob.com.